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ESPN Faces Challenges as Streaming Landscape Evolves

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ESPN, a major sports network owned by Walt Disney Co., is facing significant challenges in the distribution of its programming. KeyBanc Capital Markets analyst Brandon Nispel has a cautious view of ESPN’s outlook, considering it negative and overinflated by consensus. The situation could worsen if Charter Communications Inc., currently in a carriage dispute with Disney, chooses not to renew their agreement.

Nispel describes ESPN as a “melting iceberg” that must navigate the difficult transition to the streaming landscape. While Disney already offers the ESPN+ streaming service, it does not provide live access to ESPN’s flagship programming. The company will eventually have to transform the core ESPN service into a direct-to-consumer proposition.

According to Nispel’s analysis, ESPN+ generates an average revenue per user (ARPU) of $5.45 per month, including advertising. In comparison, linear ESPN generates $16 to $17 per month on this metric. This means that ESPN+ would need to more than triple its ARPU to match that of linear ESPN.

Nispel suggests that ESPN should be valued at around $30 billion, potentially below market consensus. He also downplays the possibility of Apple Inc. acquiring ESPN. The analyst rates Disney shares at sector weight.

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